The Okanagan Winter Wine Festival: Creating memorable January experiences in Wine Country
(KELOWNA, BC) – After a short pause in Summer and Fall this year, the Okanagan Wine Festivals is ready to launch the The Okanagan Winter Wine Festival’s inaugural series of programming! Join us at Big White Ski Resort on December 9 and 10 for the kick off!
The Okanagan Wine Festivals new strategic direction is focused on partnerships with key destination stakeholders like Big White Ski Resort.
The partnership with Big White will focus on BC VQA wines during their ever-popular Big Reds at Big White weekend. December 9, The Magic of Meritage will highlight Meritage inspired wines, followed by the Elevation Grand Tasting on Saturday. Big White partners are featuring winemakers’ dinners and tasting menus and showcasing Festival wineries.
Moving into January, the Okanagan Wine Festivals will partner with Predator Ridge to deliver a Burgundy inspired event on January 22 again featuring festival partners well known for their Chardonnays and Pinot Noirs.
The grande finale takes place January 27 and 28 with partners in Penticton and Oliver. Valley First presentsSensation- An Eve for the Senses on January 27th. The Travel Penticton sponsored event will take place at the Penticton Trade and Convention Centre and will feature wine and culinary pairings created with contrasting and complimentary to tease the senses.
On Saturday, January 28th the Okanagan Winter Wine Festival will move south to The District Wine Village in Oliver. In partnership with Oliver Tourism, The District Wine Village and The Okanagan Wine Festival will present Winterfest at the District.
The afternoon’s programming will include District partners as well as festival wineries showcasing curated experiences as part of the TASTE Passport. This is the pilot weekend for the festival’s newest program the TASTE Passport.
Each TASTE Passport includes six vouchers which are redeemed for an elevated tasting experience from the participating beverage partners. This is a one stop tasting experience unique to the Winterfest program.
“The launch of the Okanagan Winter Wine Festival is long overdue. The Okanagan Valley’s wine industry is positioned to help build shoulder season visitation alongside our partner stakeholders. Extended visitation and audience reach has a substantial impact on local economy, particularly during the winter months. The time is right, and the Okanagan Wine Festival is committed to a festival re-imagined” says Kimberly Hundertmark, General Manager.
ABOUT VALLEY FIRST
Valley First is a premier provider of banking and investment services for residents and businesses in the Okanagan, Similkameen and Thompson valleys. As a division of First West Credit Union, B.C.’s third largest credit union with 46 branches throughout the province, Valley First brings innovative products, an extensive branch network and local decision making to the banking experience. For more information on Valley First, visit www.valleyfirst.com.
ABOUT THE OKANAGAN WINE FESTIVALS SOCIETY
The Okanagan Wine Festivals Society is responsible for the development of the wine tourism sector in the interior of British Columbia. It is well known for producing three seasonally inspired Okanagan Wine Festivals in Winter, Spring, and Fall. It is also responsible for Signature Wine Events including the Valley First Grand Tastings, and it produces and runs the province’s most prestigious and oldest wine competition, the British Columbia Lieutenant Governor’s Wine Awards. For more information visit, www.thewinefestivals.com.
Media Contact
Kimberly Hundertmark
General Manager
Okanagan Wine Festivals
250.864.4139